How do you make a how-to video fun and engaging? Well, try to have fun with it. That's exactly what this video was meant to be: a fun look at what is, at its core, an app tutorial video. Keeping things upbeat and not taking itself too seriously, we came up with the concept of comparing the simplicity of scheduling a video visit to eating a muffin. Some people didn't like the chewiness of this video, but I thought it was simple and delicious. I wrote the script, directed, edited, provided mograph and compositing work, with lighting and cinematography courtesy of one Mr. Brian Hudson.